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Zhu Heliang was born in August,
1966. He is a doctor of ecnomics of the Capital University
of Economics and Business. He was appointed as Vice-President
of Economics College. Deputy Director of the MBA education
center specialty.
He is a professor tutor of the graduates. In 1996 he
was evaluated to be an outstanding youth backbone teacher
of Beijing higher learning. In 1999 he was selected
as a contemporary youth commercial economist of China.
In 2001 he was selected as Beijing new-100-talents project.
In 2004 he was evaluated as a pivot man of the big-10
in the first session of scientific research achievement
at the CUEB.
Main scientific research achievements are mainly engaged
in the circulation of commodities, the stock trade,
the brand management, the gold market-aspect teaching
and the research work. His most early studies on the
futures market and he is a gold-oriented expert. At
present he has published 16-volumes books and more than
50 academic papers. As a Chief-editor, he compiled "Modern
Commerce Economics" evaluated to be of Beijing
high-quality textbook and awarded the teaching-material
prize. His academic paper "The Basic Thinking-Way
on the Market Deepening China Agricultural-Product Wholesale-market
Development" was awarded the third-class prize
of the article competition in 2003 for the first session
of China wholesale industry reform and the development
theory seminar. "On the Outlet State-owned Enterprise
Reform in the 21st century" was awarded the third-class
prize of outstanding scientific-research achievement
at the Capital University of Economics and Business
in 2000. "Positively Advance Our National Future
Market Construction" was awarded the outstanding-paper
prize of All China teaching research board of business
and economics for the second session of the management
state natural-science fund project". He presided
the state research project entitled ¡°Research on China
Futures Market Functional Language Efficiency",
and the fund project of the Ministry of Education on
¡°Going-abroad-to-study¡± entitled "Research on the
Chinese Clothing Industry to Make the World Brand System¡±,
and the special fund project entitled ¡°Experience Expenses
and Customers Experiences Management" directed
by the Organization Department of Beijing Municipality¡¯
Party Committee. And also he participated in the state
social-science fund project entitled "Chinese Enterprise
Brand Operation Present Situation, Argument and Countermeasure",
Besides he participated in the Beijing municipal cooperative
fund project, namely, " Some Mentality Research
on Beijing State-owned Commercial Reform Advancement
and Development " and , the humanities social-science
fund project of Beijing Education Committee , namely,
" Research on Capital Beijing¡¯s Economy ".
Main social concurrent jobs: director member and deputy
secretary- general of China Commercial Economical Academic
Society; Routine director and Deputy secretary-general
of China high-learning trade economical teaching research
board, and routine director of Capital Enterprise Reform
and Development Research Board, and member of the National
Ministry of Education Testing Expert Board Committee.
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